Bar D-Fusion, Leeds
From TheStudentWiki
Contents |
Introduction
Bar D-Fusion is situated on New Briggate Street which is just off the main street in the centre of Leeds City Centre. The ground is the bar d-fusion, on the first floor is a Chinese restaurant called Chao Square and the second floor holds the Club Geisha. The room on the first floor is available to hire for private functions. The second floor contains separate VIP rooms which can be hired for private dining and has karaoke facilities. The restaurant/bar is open 7 days a week, and food is served until late. Pre booking of tables is available. (D-Fusion, 2007).
Situated above the restaurant/bar is a club called ‘Club Geisha’ which is accessed through D-Fusion, it has an oriental theme. On Saturday nights Club Geisha holds a night called ‘Good Life’ which plays House Music and Funky – Electro whereas Bar D-Fusion plays 60's Soul, 70's Funk, 80's Groove to R&B and Hip Hop Beats. Entry on a Saturday is for over 20’s only as it is seen to be a classy night. Every 2-3 weeks D-Fusion holds a night called ‘Kotch’ which is designed to be a stylish night with a red carpet, champagne, paparazzi and D-Fusion girls. Music played on the night is Chillout, Funkyhouse, House, Motown, R&B and Urban. The idea of the night is to party London style at Leeds prices. Also around Valentines Day, there is a special ‘Valentines Kotch’ plays electro house, funky house, jazz and R&B music. There is also sometimes a ‘Funky Kotch’ night which plays a different type of music to other nights like Commercial rap and commercial R&B. (Tilllate, 2007).
Levels of Product at Bar D-Fusion
Visitors
Bar D-Fusion tends to attract those who are in their mid 20’s and upwards. The reason for this is most likely because it is a restaurant in the evening so visitors eat out and tend to stay there for drinks afterwards. For a livelier night Club Geisha upstairs is where the younger party goers go.
Marketing
Bar D-Fusion doesn’t have a website however information can be found on websites and because it is also a restaurant as well as a bar information such as peoples opinions and past experiences can be found on websites. However if previous customers have had a bad experience from Bar D-Fusion and they publish their thoughts on these sort of websites this doesn’t reflect well on the bar but it could work in their favour and give them free publicity if the comments are good.
Flyers are handed out around town to promote nights in the Bar however isn’t done on a regular basis. Newspaper advertising is used to promote special offers in the restaurant Chao Square.
References
Tilllate. (2007) Tilllate UK. [Internet] London, UK, Tilllate. URL available from http://www.tilllate.co.uk/ [Accessed 11th November 2007].
Eating Leeds. (2007) Eating Leeds. [Internet] Leeds. URL available from http://www.eatingleeds.co.uk/ [Accessed 11th November 2007].
D-Fusion. (2007) Poster.
My Village Leeds. (2007) Bar D-Fusion. [Internet] Leeds, My Village. URL available from: <http://www.myleeds.net/leeds/bars&Music-bar_d-fusion.htm>
